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The Merchant's House, BW Signature Collection

Property class: 3.5

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Photo gallery for The Merchant's House, BW Signature Collection

Standard Room, 1 King Bed, Non Smoking (Theme Room) | Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Lobby
Daily buffet breakfast (GBP 15.00 per person)
Exterior
Reception

Reviews

9.2 out of 10
Wonderful

Popular amenities

  • Free Wi-Fi
  • Bar
  • Housekeeping
  • 24/7 front desk

Explore the area

View in a map
29 Milford St, Salisbury, England, SP1 2AP
  • Place, Cathedral Close
    ‪4 min walk‬
  • Place, Market Square
    ‪5 min walk‬
  • Place, Salisbury Cathedral
    ‪11 min walk‬
  • Airport, Southampton (SOU)
    ‪54 min drive‬

Room options

View all photos for Classic Room, 1 Single Bed, Non Smoking

Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board

Classic Room, 1 Single Bed, Non Smoking

8.8 out of 10
Excellent
(6 reviews)
  • 15 sq m
  • 1 bedroom
  • Sleeps 1
  • 1 Single Bed

View all photos for Classic Room, 1 King Bed, Non Smoking

Classic Room, 1 King Bed, Non Smoking | Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board

Classic Room, 1 King Bed, Non Smoking

8.8 out of 10
Excellent
(45 reviews)
  • 18 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

View all photos for Classic Room, 2 Single Beds, Non Smoking

Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board

Classic Room, 2 Single Beds, Non Smoking

9.0 out of 10
Wonderful
(19 reviews)
  • 18 sq m
  • 1 bedroom
  • Sleeps 2
  • 2 Single Beds

View all photos for Superior Room, 1 King Bed, Non Smoking

Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board

Superior Room, 1 King Bed, Non Smoking

9.2 out of 10
Wonderful
(10 reviews)
  • 20 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

View all photos for Deluxe Room, 1 King Bed, Non Smoking

Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board

Deluxe Room, 1 King Bed, Non Smoking

10.0 out of 10
Exceptional
(1 review)
  • 23 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

View all photos for Deluxe Room, 1 King Bed, Non Smoking (Larger Room)

Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board

Deluxe Room, 1 King Bed, Non Smoking (Larger Room)

9.0 out of 10
Wonderful
(2 reviews)
  • 20 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

View all photos for Standard Room, 1 King Bed, Non Smoking (Theme Room)

Standard Room, 1 King Bed, Non Smoking (Theme Room) | Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board

Standard Room, 1 King Bed, Non Smoking (Theme Room)

10.0 out of 10
Exceptional
(3 reviews)
  • 19 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

View all photos for Suite, 1 King Bed, Non Smoking, Courtyard Area (with Sofabed)

Suite, 1 King Bed, Non Smoking, Courtyard Area (with Sofabed) | Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board

Suite, 1 King Bed, Non Smoking, Courtyard Area (with Sofabed)

  • 1 bedroom
  • Sleeps 4
  • 1 King Bed

Classic King Room-Non-Smoking

  • Sleeps 2

Classic Single Room

  • Sleeps 1

Classic Room With 2 Single Beds-Non-Smoking

  • Sleeps 2

Superior King Room-Non-Smoking

  • Sleeps 2

Deluxe King Room-Non-Smoking

  • Sleeps 2

1 King Bed, Non-Smoking, Theme Room

  • Sleeps 2

1 King Bed, Non-Smoking, Deluxe Room, Larger Room

  • Sleeps 2

Suite-1 King Bed, Non-Smoking, Sofabed, Courtyard, Lounge Area

  • Sleeps 2

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About this property

The Merchant's House, BW Signature Collection

This smoke-free hotel features a bar/lounge, a 24-hour front desk and free Wi-Fi in public areas.
The Merchant's House, BW Signature Collection offers 37 air-conditioned accommodations with complimentary bottles of water and coffee/tea makers. 40-inch LED televisions come with digital channels.

Bathrooms include baths or showers, complimentary toiletries and hairdryers. Guests can surf the web using complimentary wireless Internet access. Housekeeping is offered on a daily basis and hypo-allergenic bedding can be requested.

Our customers tell us that they can't get enough of the breakfast at The Merchant's House, BW Signature Collection. During your stay, you're just a quick walk from Salisbury Cathedral. You'll find features such as free WiFi in public areas and a bar.
  • Free WiFi
  • Enjoy drinks at the bar/lounge
  • Buffet breakfast served daily for a fee
  • Guests have great things to say about the location and the helpful staff
  • Just a 2-minute drive from Salisbury Cathedral and 10 minutes from New Forest National Park
Public spaces have free WiFi. You can enjoy a drink at the bar/lounge.

This 3.5-star Salisbury hotel is smoke free.

For a fee, guests can enjoy a buffet breakfast on weekdays from 7:00 AM and 10:00 AM.

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • Limited on-site parking

Food and drink

  • Buffet breakfast available for a fee 7:00 AM to 10:00 AM on weekdays and 8:00 AM to 11:30 AM on weekends; GBP 15 for adults and GBP 9 for children
  • A bar/lounge

Conveniences

  • 24-hour front desk

Guest services

  • Housekeeping (daily)

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Upper floors accessible by stairs only

More

  • Smoke-free property

Room amenities

Bedroom

  • Bedsheets provided
  • Hypo-allergenic bedding

Bathroom

  • Bathtub or shower
  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shampoo
  • Soap
  • Toilet paper
  • Towels provided

Entertainment

  • 40-inch LED TV with digital channels

Food and drink

  • Coffee/tea maker
  • Electric kettle
  • Free bottled water
  • Tea bags/instant coffee

More

  • Air conditioning
  • Desk
  • Heating (climate-controlled)
  • Iron/ironing board
  • Laptop workspace

Policies

Check-in

Check-in start time: 3:00 PM; check-in end time: anytime
Minimum check-in age - 18

Check-out

Check-out before 11:00 AM

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • No pets allowed

Children and extra beds

  • Children are welcome.

Payment types at the property

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for buffet breakfast: from approximately GBP 15.00 for adults and from GBP 9.00 for children

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

This property is managed by a professional host. The provision of housing is linked to their trade, business or profession.
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and debit cards; cash is not accepted
Cashless transactions are available
Safety features at this property include a fire extinguisher, a smoke detector and a first aid kit
Front desk staff will greet guests on arrival at the property.
If you cancel your booking, you'll be subject to the host's cancellation policy. In accordance with EU regulations about consumer rights, property booking services are not subject to the right of withdrawal.

Property is also known as

The Merchant's House
The Merchant's House BW Signature Collection
The Merchant's House, BW Signature Collection Hotel
The Merchant's House, BW Signature Collection Salisbury
The Merchant's House, BW Signature Collection Hotel Salisbury

The Merchant's House, BW Signature Collection Reviews

Reviews

9.2

Wonderful

Rating 10 - Excellent. 585 out of 862 reviews
Rating 8 - Good. 195 out of 862 reviews
Rating 6 - Okay. 60 out of 862 reviews
Rating 4 - Poor. 15 out of 862 reviews
Rating 2 - Terrible. 7 out of 862 reviews

9.6/10

Cleanliness

9.6/10

Staff & service

8.6/10

Amenities

9.2/10

Property conditions & facilities

Reviews

10/10 Excellent

Stephen

Liked: Cleanliness, staff & service, amenities
Had a fantastic stay here over the New Year. Breakfast, room, staff, I couldn’t fault anything.
Stayed 3 nights in Dec 2025

10/10 Excellent

Paul

Travelled with partner
Liked: Cleanliness, amenities, property conditions & facilities
I couldn't fault this place at all.
Stayed 1 night in Jan 2026

8/10 Good

Rayah

Travelled with partner
Liked: Amenities, property conditions & facilities
Good location and nice place overall. Bathroom could use a deep clean and the nightclub across the road was making the walls vibrate a bit but for the price we were happy
Stayed 1 night in Dec 2025

6/10 Okay

John

Liked: Cleanliness, staff & service, room comfort
Friendly efficient staff,good fresh breakfast
Stayed 1 night in Dec 2025

8/10 Good

Robert

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Breakfast needs wider variety, fresh fruit fruit, yoghurt, choice of continental or cooked.
Stayed 2 nights in Dec 2025

8/10 Good

Stephen

Travelled with family
Liked: Cleanliness, staff & service
Bar needs a bit more atmosphere and barista style coffee at breakfast would make this a 5* stay.
Stayed 2 nights in Dec 2025

10/10 Excellent

Rachel

Liked: Cleanliness, amenities, property conditions & facilities
The room was a great size and had all the amenities we needed for the night. Location was very central and easy to find and within walking distance of all the attractions. Would definitely stay again and recommend to others
Stayed 1 night in Dec 2025

10/10 Excellent

Stuart

Stayed 1 night in Dec 2025

4/10 Poor

Christopher

Liked: Cleanliness, staff & service, property conditions & facilities
Disliked: Room comfort
The breakfast was ok but should have been included in the expensive room price. The bed was tiny and uncomfortable. The room faced out towards a nightclub that bumped bass until 3am and then the patrons spilled into the street and were loud af until 4am. Getting to the room was a nightmare as the interior is a maze and I took a wrong turn almost every time I came in or out. The bartender did not know how to make an old fashioned. I was unable to leave my luggage behind for 2 hours while I toured the cathedral, which cost me an additional £13 for storage at a other location. Thos place boasts about it's vibrant history but out of the 13 hotels I have stayed in on this trip, it was hands down the worst one. Will not return.
Stayed 2 nights in Dec 2025

6/10 Okay

Jeremy, Gulfport

Liked: Cleanliness, property conditions & facilities
Disliked: Amenities
Clean Room and Bathroom
Stayed 1 night in Dec 2025

6/10 Okay

Mark

Liked: Cleanliness
Disliked: Room comfort
Stayed here for a second time and highly disappointed with the room. Very small. Opposite a nightclub with no double glazing so very loud till around 3am. Twin beds for a married couple. Bathroom very tight and not able to use the shower in the bath
Stayed 1 night in Dec 2025

6/10 Okay

James

Stayed 1 night in Dec 2025

8/10 Good

Dylan

Stayed 1 night in Dec 2025

10/10 Excellent

Michael

Liked: Cleanliness, staff & service, amenities
Clean room
Stayed 1 night in Dec 2025

6/10 Okay

Joseph

Business traveller
Liked: Cleanliness, staff & service, amenities
The bed wasn't very comfortable and the pillows were like rocks.
Stayed 1 night in Dec 2025

8/10 Good

Russell

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Friendly and efficient staff. Quite small but clean room. An old building, so some uneven and squeaky floors, but that’s to be expected. Slightly inconvenient to have to nominate a breakfast time.
Stayed 1 night in Nov 2025

8/10 Good

Jemma

Liked: Cleanliness, staff & service, amenities
Room was clean and comfy. Staff very helpful and nice. Half price welcome drink in the bar. Only downside, was parking (very limited) and couldn’t get a space. However, location is great and so close to the city centre.
Stayed 1 night in Nov 2025

8/10 Good

Norma, Mississauga

Liked: Cleanliness, amenities, property conditions & facilities
The staff, amenities like nice clean room and bathroom. It’s walkable to restaurants, tourist attractions like Christmas Market, shopping centre, Salisbury cathedral and Magna Carta.
Stayed 1 night in Nov 2025

10/10 Excellent

Jamie

Stayed 1 night in Nov 2025

8/10 Good

Epe-Erana

Travelled with partner
Liked: Cleanliness, amenities, property conditions & facilities
Very polite welcoming, lovely staff in the bar. Room was perfect for the price. Walking distance to tourist sites and shops.
Stayed 1 night in Nov 2025

10/10 Excellent

Andrew

Liked: Cleanliness, staff & service, amenities
Room was clean and the staff really looked after us especially when we arrived in torrential rain and they provided somewhere for us to eat our lunch
Stayed 2 nights in Oct 2025

10/10 Excellent

John

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
A surprise in the heart of Salisbury. Friendly, comfortable, good value and professional.
Stayed 1 night in Nov 2025

10/10 Excellent

Christopher

Liked: Cleanliness, amenities, property conditions & facilities
Very comfortable room and friendly, helpful staff.
Stayed 3 nights in Nov 2025

8/10 Good

Peter

Liked: Cleanliness, amenities
The room was very clean and everything worked
Stayed 2 nights in Nov 2025

10/10 Excellent

James

Liked: Cleanliness, staff & service, amenities
Clean room, lovely staff, central location. Whats not to love.
Stayed 1 night in Nov 2025