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ICONA Diamond Beach

4.0 star property
VIP Access

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Photo gallery for ICONA Diamond Beach

A beachside restaurant with outdoor seating and string lights.
A modern living room with a wooden ceiling, a fireplace, and large windows.
A modern living room with a glass table, white sofas, and a large window overlooking a cityscape.
A reception area with a wooden reception desk, a sign reading "ICONA," and a view of the outside balcony.
A hotel with a swimming pool, sun loungers, and a covered area with umbrellas.

Reviews

9.4 out of 10
Exceptional

Popular amenities

  • Air-conditioning
  • Gym

Explore the area

View in a map
9701 Atlantic Ave, Wildwood Crest, NJ, 08260
  • Place, Five Mile Beach
    ‪2 min walk‬
  • Place, Cape May National Wildlife Refuge
    ‪9 min walk‬
  • Place, Lakeview Docks
    ‪2 min drive‬
  • Airport, Cape May, NJ (WWD-Cape May County)
    ‪16 min drive‬
VIP Access
Curated for quality and service, VIP Access stays consistently receive our highest guest ratings.
  • Expect exceptional service
  • Extra savings and perks for BONUS+ members
Learn more about VIP AccessOpens in a new window

Room options

View all photos for Premium Poolside Double Suite

A hotel room with two beds, a TV, a bedside table, and a wardrobe.

Premium Poolside Double Suite

10.0 out of 10
Exceptional
(4 reviews)
  • Beach view
  • 49 sq m
  • Sleeps 6
  • 1 Queen Bed, 1 Double Bed and 1 Queen Sofa Bed

View all photos for Premium Double Suite

A modern living room with a sofa, ottomans, a TV, and a kitchen area with a microwave and cabinets.

Premium Double Suite

9.8 out of 10
Exceptional
(8 reviews)
  • Beach view
  • 48 sq m
  • Sleeps 6
  • 1 Queen Bed, 1 Double Bed and 1 Queen Sofa Bed

View all photos for Signatures King Suite

A modern living room with a sofa, ottomans, a TV, and a kitchen area with a microwave and cabinets.

Signatures King Suite

10.0 out of 10
Exceptional
(1 review)
  • Partial ocean view
  • 48 sq m
  • Sleeps 4
  • 1 King Bed and 1 Queen Sofa Bed

View all photos for Signatures Double Suite

A modern living room with a sofa, ottomans, a TV, and a kitchen area with a microwave and cabinets.

Signatures Double Suite

9.4 out of 10
Exceptional
(3 reviews)
  • Partial ocean view
  • 48 sq m
  • Sleeps 6
  • 1 Queen Bed, 1 Double Bed and 1 Queen Sofa Bed

View all photos for Classic King Suite

A modern living room with a sofa, ottomans, a TV, and a kitchen area with a microwave and cabinets.

Classic King Suite

9.4 out of 10
Exceptional
(8 reviews)
  • Partial ocean view
  • 48 sq m
  • Sleeps 4
  • 1 King Bed and 1 Queen Sofa Bed

View all photos for Basic Studio

A modern living room with a sofa, ottomans, a TV, and a kitchen area with a microwave and cabinets.

Basic Studio

9.6 out of 10
Exceptional
(24 reviews)
  • Partial ocean view
  • 48 sq m
  • Sleeps 6
  • 1 Queen Bed, 1 Double Bed and 1 Queen Sofa Bed

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About this property

ICONA Diamond Beach

At ICONA Diamond Beach, hit the private sand beach where you can enjoy volleyball, then dine on-site at Coastal Blue.
ICONA Diamond Beach offers 108 accommodations with a safe and coffee/tea makers. This individually decorated and furnished accommodation has separate sitting areas. Accommodation at this 4-star hotel has kitchenettes with fridges, stovetops, microwaves and separate dining areas.

Bathrooms include a combined bath/shower unit, bathrobes, complimentary toiletries and hairdryers. 39-inch flat-screen televisions come with satellite channels. Housekeeping is offered on a daily basis and hypo-allergenic bedding can be requested.

A children's pool and a seasonal outdoor pool are on site. Other recreational amenities include a private beach and a 24-hour fitness centre.

The recreational activities listed below are available either on-site or nearby; fees may apply.

ICONA Diamond Beach's great location gets high marks from our customers. During your stay, you're just a quick walk from Five Mile Beach. Enjoy features like free self-parking, plus a restaurant and a 24-hour gym.
  • Free self-parking
  • Enjoy seafood and a beachfront location while dining at Coastal Blue
  • Take a swim in the seasonal outdoor pool
  • Services include tour or ticket assistance, luggage storage and wedding services
  • On-site recreation includes a private beach, a 24-hour gym and volleyball
  • Guests have great things to say about the helpful staff and the location
  • Just a 4-minute drive from Wildwood Boardwalk and a few minutes from Wildwoods Convention Center
Simply walk outside to feel the sun on your face at the sandy beach. Sit back and relax on the beach with free beach club on site, cabanas (surcharge), and umbrellas. After a day at the beach, enjoy amenities at ICONA Diamond Beach such as a seasonal outdoor pool, a children's pool and a 24-hour fitness centre.

Along with a restaurant, there's a snack bar/deli on site. You can enjoy a drink at one of the bars, which include a beach bar, a poolside bar and a bar/lounge. Free self parking is available.

This 4-star Wildwood Crest hotel is smoke free.

Coastal Blue – This beachfront restaurant specialises in seafood and serves lunch, dinner and light fare. Guests can order drinks at the bar and enjoy al fresco dining (weather permitting). A children's menu is available. Happy hour is offered. Open daily.
The Star Beach Bar – This beachfront cocktail bar specialises in American cuisine and serves lunch, dinner and light fare. Open daily.

Property amenities

Internet

  • Available in all rooms: High-speed internet

Parking and transport

  • Free self parking on site
  • Limited on-site self parking

Food and drink

  • A bar/lounge
  • A beach bar
  • A poolside bar
  • A restaurant
  • Couples/private dining
  • Snack bar/deli

Restaurants on site

  • Coastal Blue
  • The Star Beach Bar

Things to do

  • 24-hour gym
  • Beach volleyball
  • Children's pool
  • Free beach club
  • Seasonal outdoor pool

Family friendly

  • Children's pool
  • In-room kitchenette
  • In-room microwave
  • In-room refrigerator
  • Laundry facilities
  • Living room
  • Pool gate
  • Seasonal outdoor pool
  • Separate in-room dining area
  • Snack bar/deli

Conveniences

  • 24-hour front desk
  • ATM
  • Free newspapers in lobby
  • Gift shop/newsstand
  • Laundry facilities
  • Luggage storage
  • Safe at front desk
  • Vending machine
  • Water dispenser

Guest services

  • Housekeeping (daily)
  • Proposal/romance packages
  • Tour and ticket assistance
  • Wedding services

Business services

  • 1,800 square feet of conference space
  • 2 meeting rooms

Outdoors

  • Beach cabanas (surcharge)
  • Beach loungers
  • Beach umbrellas
  • On a private beach
  • On the waterfront
  • Pool loungers
  • Pool umbrellas
  • Terrace

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Lift
  • Well-lit path to entrance
  • Wheelchair accessibility
  • Wheelchair accessible (may have limitations)

More

  • Banquet hall
  • Smoking not allowed

Room amenities

Bedroom

  • Bedsheets provided
  • Hypo-allergenic bedding

Bathroom

  • Dressing gowns
  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shower/bathtub combination
  • Towels provided

Entertainment

  • 39-inch flat-screen TV with satellite channels

Food and drink

  • Coffee/tea maker
  • Cookware, dishware, and utensils
  • Dishwasher
  • Hob
  • Kitchenette
  • Microwave
  • Paper towels
  • Refrigerator
  • Separate dining area
  • Wet bar

More

  • Air conditioning (climate-controlled)
  • Connecting rooms available
  • Heating (climate-controlled)
  • Individual decor
  • Individual furnishings
  • Iron/ironing board
  • Laptop workspace
  • Living room
  • Safe
  • Separate sitting area

Policies

Check-in

Check-in start time: 3 PM; check-in end time: 3:00 AM
Late check-in subject to availability
Minimum check-in age - 21

Check-out

Check-out before 10 AM
Contactless check-out

Special check-in instructions

Front desk staff will greet guests on arrival at the property
If you are planning to arrive after 5:00 PM please contact the property in advance using the information on the booking confirmation
Information provided by the property may be translated using automated translation tools

Renovations and closures

The property is closed between 12 October and 16 April.

Access methods

Staffed front desk

Pets

  • No pets allowed, but service animals are welcome

Children and extra beds

  • Children are welcome.

Payment types at the property

Important information

Fees

Guests will be asked to pay the following charges at the property:

  • Resort fee: 12 per cent of room rate
The resort fee includes:
  • Beach access
  • Beach loungers
  • Concierge service
  • Fitness centre access
  • In-room coffee
  • In-room safe
  • Phone calls
  • Pool access
  • Shuttle service

We've listed all charges provided to us by the property.

You need to know

This property is managed by a professional host. The provision of housing is linked to their trade, business or profession.
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted
Cashless transactions are available
Safety features at this property include a fire extinguisher
This property has outdoor spaces, such as balconies, patios and terraces, which may not be suitable for children; if you have any concerns, we recommend contacting the property prior to your arrival to confirm that they can accommodate you in a suitable room
Guests arriving after 5:00 PM must make advance arrangements by contacting the property using the information on the booking confirmation. Front desk staff will greet guests on arrival at the property.
If you cancel your booking, you'll be subject to the host's cancellation policy. In accordance with EU regulations about consumer rights, property booking services are not subject to the right of withdrawal.

We should mention

  • The seasonal pool will open in May and close in October.
  • Connecting/adjoining rooms are subject to availability and can be requested by contacting the property at the number on your booking confirmation.

Property is also known as

Hotel Icona
Hotel Icona Diamond Beach
Hotel Icona Diamond Beach Wildwood Crest
Icona Beach
Icona Beach Hotel
Icona Diamond Beach
Icona Diamond Beach Hotel
Icona Diamond Beach Wildwood Crest
Icona Hotel
Icona Hotel Diamond Beach
Pier 6600 Wildwood Nj
ICONA Diamond Beach Hotel
ICONA Diamond Beach Wildwood Crest
ICONA Diamond Beach Hotel Wildwood Crest

ICONA Diamond Beach Reviews

Reviews

9.4

Exceptional

Rating 10 - Excellent. 792 out of 1000 reviews
Rating 8 - Good. 142 out of 1000 reviews
Rating 6 - Okay. 39 out of 1000 reviews
Rating 4 - Poor. 14 out of 1000 reviews
Rating 2 - Terrible. 13 out of 1000 reviews

9.8/10

Cleanliness

9.6/10

Staff & service

9.2/10

Amenities

9.4/10

Property conditions & facilities

Reviews

Verified

10/10 Excellent

Ruslan

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great hotel …very modern and clean !
Stayed 1 night in Apr 2026
Verified

10/10 Excellent

Sydnie

Liked: Cleanliness, staff & service, amenities
Overlooking the beach, clean rooms, great staff.
Stayed 3 nights in Mar 2026
Verified

10/10 Excellent

Danielle

Disliked: Amenities
Excellent place to stay! We will be back!
Stayed 2 nights in Apr 2026
Verified

10/10 Excellent

Gerald

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful property...clean and well maintained
Stayed 1 night in Apr 2026
Verified

10/10 Excellent

Ashly

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful hotel!! Stay with 2 children and they loved it
Hallway
Beach view floor 5
Stayed 2 nights in Apr 2026
Verified

10/10 Excellent

Craig

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Well-appointed rooms, friendly and helpful staff
Stayed 1 night in Mar 2026
Verified

10/10 Excellent

Christopher

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
This was one of the best places I’ve stayed in a long time.
Stayed 2 nights in Apr 2026
Verified

10/10 Excellent

Chrissy

Liked: Cleanliness, property conditions & facilities
Beautiful hotel, friendly staff
Stayed 2 nights in Feb 2026
Verified

10/10 Excellent

Maureen

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Lovely property, one of the few "hotels" available in the area as well. It was pristine, beautifully decorated and comfortable. Restaurant was amazing as well. We will most definitely be back! Thank you!
Stayed 1 night in Apr 2026
Verified

10/10 Excellent

Tiana

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great experience one of the best down the shore !
Stayed 1 night in Mar 2026
Verified

10/10 Excellent

Cofi

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great beach view. Very clean. Would stay here again especially due to the staff throughout the hotel. From front desk to Oscar bringing us a fan, to bartenders and wait staff all seem happy to be here, love that!
Stayed 2 nights in Apr 2026
Verified

10/10 Excellent

Mariana Ayerbe

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Excellent!
Stayed 1 night in Apr 2026
Verified

10/10 Excellent

Thomas

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Clean room. Nice staff. Beautiful beach view.
Stayed 5 nights in Apr 2026
Verified

10/10 Excellent

Alexis

Liked: Cleanliness, amenities, property conditions & facilities
All around 5 stars no exceptions - simply stay here worth every cent!
Stayed 2 nights in Feb 2026
Verified

10/10 Excellent

Noreen

Liked: Cleanliness, amenities, property conditions & facilities
Excellent visit Thank you!
Stayed 1 night in Feb 2026
Verified

10/10 Excellent

Olivia

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Compared to all of the hotels in Wildwood, this is like a 5 star resort! So clean, new rooms, such beautiful aroma in the rooms. Highly recommend as we stay here annually and it's always top notch service!
Stayed 1 night in Feb 2026
Verified

10/10 Excellent

Carmen

Liked: Cleanliness, amenities, property conditions & facilities
Great service, great room.
Stayed 7 nights in Dec 2025
Verified

10/10 Excellent

Alice

Liked: Cleanliness, amenities, property conditions & facilities
really nice room
Stayed 1 night in Feb 2026
Verified

10/10 Excellent

Keith

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Clean room friendly staff. Always a great place for a retreat.
Stayed 1 night in Dec 2025
Verified

10/10 Excellent

Ken

Liked: Cleanliness, amenities, property conditions & facilities
Great room with a view and it was spotless. the staff was very friendly and professional. would highly recommend!
Stayed 2 nights in Jan 2026
Verified

10/10 Excellent

Dorothy

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
It was off season in March so therefore many things were not open, I love this hotel. I was disappointed the bar and restaurant was not open since it was st Patrick’s day weekend, we were only there for one night but I honestly wouldn’t stay anywhere else. I love the location and the vibe of the hotel is amazing.
Stayed 1 night in Mar 2026
Verified

8/10 Good

Laurie

Liked: Cleanliness, property conditions & facilities
The Tv in living area did not work, no bottles of water in fridge. Parking is always tough. Very nice hotel for the area
Stayed 1 night in Mar 2026
Verified

10/10 Excellent

Katrina

Liked: Amenities
A really well appointed hotel with beautiful decor and a very attentive staff.
Stayed 1 night in Dec 2025
Verified

8/10 Good

MEGAN

Liked: Cleanliness, amenities, property conditions & facilities
The rooms are very comfortable.
Stayed 1 night in Dec 2025
Verified

8/10 Good

Sarah

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The staff and very polite and professional and the hotel was very clean and welcoming. However, it was marketed as having an Ocean Front room, and they DO NOT. The ocean is visible but far from ocean front.
Stayed 2 nights in Mar 2026