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The Trade, Autograph Collection

4.0 star property

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Photo gallery for The Trade, Autograph Collection

3 restaurants, breakfast, lunch, dinner served; American cuisine
3 restaurants, breakfast, lunch, dinner served; American cuisine
3 restaurants, breakfast, lunch, dinner served; American cuisine
Exterior
Meeting facility

Reviews

9.4 out of 10
Exceptional

Popular amenities

  • Bar
  • Housekeeping
  • Pet-friendly
  • 24/7 front desk

Explore the area

View in a map
420 West Juneau Avenue, Milwaukee, WI, 53203
  • Place, Fiserv Forum
    ‪2 min walk‬
  • Place, Baird Center
    ‪9 min walk‬
  • Place, Riverside Theater
    ‪11 min walk‬
  • Airport, Milwaukee, WI (MKE-General Mitchell Intl.)
    ‪13 min drive‬

Room options

View all photos for Room, 1 King Bed

Room, 1 King Bed | In-room safe, laptop workspace, blackout curtains, free WiFi

Room, 1 King Bed

9.0 out of 10
Wonderful
(2 reviews)
  • 29 sq m
  • Sleeps 2
  • 1 King Bed

View all photos for Deluxe Room, 2 Queen Beds

Deluxe Room, 2 Queen Beds | In-room safe, laptop workspace, blackout curtains, free WiFi

Deluxe Room, 2 Queen Beds

10.0 out of 10
Exceptional
(2 reviews)
  • 33 sq m
  • Sleeps 4
  • 2 Queen Beds

View all photos for Room, 2 Queen Beds

Room, 2 Queen Beds | In-room safe, laptop workspace, blackout curtains, free WiFi

Room, 2 Queen Beds

9.8 out of 10
Exceptional
(26 reviews)
  • 33 sq m
  • Sleeps 4
  • 2 Queen Beds

View all photos for Room, 1 King Bed

In-room safe, laptop workspace, blackout curtains, free WiFi

Room, 1 King Bed

9.6 out of 10
Exceptional
(18 reviews)
  • 29 sq m
  • Sleeps 2
  • 1 King Bed

View all photos for Suite, 1 Bedroom, Balcony

Suite, 1 Bedroom, Balcony | In-room safe, laptop workspace, blackout curtains, free WiFi

Suite, 1 Bedroom, Balcony

  • 97 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

View all photos for Studio Suite, 1 King Bed

Studio Suite, 1 King Bed | In-room safe, laptop workspace, blackout curtains, free WiFi

Studio Suite, 1 King Bed

10.0 out of 10
Exceptional
(2 reviews)
  • 51 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

View all photos for Suite, 1 Bedroom

Suite, 1 Bedroom | In-room safe, laptop workspace, blackout curtains, free WiFi

Suite, 1 Bedroom

10.0 out of 10
Exceptional
(1 review)
  • 110 sq m
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed and 1 Double Sofa Bed

View all photos for Room, 1 King Bed (Mobility/Hearing Accessible, Tub)

In-room safe, laptop workspace, blackout curtains, free WiFi

Room, 1 King Bed (Mobility/Hearing Accessible, Tub)

  • 29 sq m
  • Sleeps 2
  • 1 King Bed

View all photos for Room, 1 King Bed (Mobility/Hearing Access, Roll-In Shwr)

In-room safe, laptop workspace, blackout curtains, free WiFi

Room, 1 King Bed (Mobility/Hearing Access, Roll-In Shwr)

  • 29 sq m
  • Sleeps 2
  • 1 King Bed

View all photos for Room, 2 Queen Beds (Mobility/Hearing Accessible, Tub)

In-room safe, laptop workspace, blackout curtains, free WiFi

Room, 2 Queen Beds (Mobility/Hearing Accessible, Tub)

  • 33 sq m
  • Sleeps 4
  • 2 Queen Beds

View all photos for Room, 2 Queen Beds (Mobility/Hearing Access, Roll-In Shwr)

In-room safe, laptop workspace, blackout curtains, free WiFi

Room, 2 Queen Beds (Mobility/Hearing Access, Roll-In Shwr)

8.8 out of 10
Excellent
(3 reviews)
  • 33 sq m
  • Sleeps 4
  • 2 Queen Beds

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About this property

The Trade, Autograph Collection

Hotel with 3 restaurants, steps from Fiserv Forum
3 restaurants, 3 bars/lounges and valet parking are available at this smoke-free hotel. WiFi in public areas is free. Additionally, a 24-hour front desk, wedding services and a banquet hall are on-site. Housekeeping is available on request.
The Trade, Autograph Collection offers 207 air-conditioned accommodations with espresso makers and a safe. 65-inch flat-screen televisions come with digital channels.

Bathrooms include a shower, bathrobes and hairdryers. This Milwaukee hotel provides complimentary wireless Internet access, with a speed of 25+ Mbps. Change of towels and change of bedsheets can be requested. Housekeeping is provided on a daily basis.

Our customers tell us that they can't get enough of the helpful staff at The Trade, Autograph Collection. During your stay, you're just a quick walk from Fiserv Forum. You'll find features such as free WiFi in public areas, plus 3 restaurants and 3 bars.
  • Free Wi-Fi (speed: 25+ Mbps)
  • Enjoy American cuisine at Craft, one of the property's 3 restaurants and 3 bars/lounges
  • Full breakfast served daily for a fee
  • Valet parking available for a fee
  • Services include luggage storage and wedding services
  • Guests have great things to say about the helpful staff and the location
  • Steps from Fiserv Forum and a 3-minute drive from Lake Michigan
  • Dogs welcome for a fee
There are 3 restaurants on site. You can unwind with a drink at one of the 3 bars/lounges. Public spaces have free WiFi. For a fee, parking is available.

This 4-star Milwaukee hotel is smoke free.

For a fee, guests can enjoy full breakfast on weekdays from 6:30 AM to 11:00 AM and at the weekend from 7:00 AM to 11:00 AM.
Craft – This restaurant specialises in American cuisine and serves breakfast, lunch and dinner.
Solomon's – This restaurant specialises in American cuisine and only serves dinner. Guests can enjoy drinks at the bar. Open selected days.

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • In-room WiFi speed: 25+ Mbps
  • Available in some public areas: Free WiFi

Parking and transport

  • Valet parking on site (USD 62 per night; includes in/out privileges)
  • Wheelchair-accessible parking available

Food and drink

  • Full breakfast available for a fee 6:30 AM to 11:00 AM on weekdays and 7:00 AM to 11:00 AM on weekends; USD 5 to 30 per person
  • 3 bars/lounges
  • 3 restaurants

Restaurants on site

  • Craft
  • Solomon's

Family friendly

  • Mini-fridge

Conveniences

  • 24-hour front desk
  • Luggage storage

Guest services

  • Change of bedsheets (on request)
  • Change of towels on request
  • Housekeeping (daily)
  • Wedding services

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Grab bar near toilet
  • Lift
  • Transfer shower
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible business centre
  • Wheelchair-accessible gym
  • Wheelchair-accessible parking
  • Wheelchair-accessible path of travel
  • Wheelchair-accessible registration desk
  • Wheelchair-accessible restaurant

More

  • 9 floors
  • At least 80% lighting from LEDs
  • Banquet hall
  • Biodegradable coffee stirrers available
  • Built in 2023
  • Comprehensive recycling policy
  • Double-glazed windows
  • No plastic coffee stirrers
  • No plastic drinking straws
  • Rooftop garden
  • Smoke-free property
  • Vegetarian breakfast available
  • Vegetarian dining options

Room amenities

Bedroom

  • Bedsheets provided
  • Blackout drapes

Bathroom

  • Dressing gowns
  • Hair dryer
  • Private bathroom
  • Shower
  • Towels provided

Entertainment

  • 65-inch flat-screen TV with digital channels

Food and drink

  • Espresso maker
  • Mini-fridge

More

  • Air conditioning
  • Energy-saving switches in guestrooms
  • Heating
  • Laptop workspace
  • LED lighting
  • Phone
  • Recycling
  • Safe
  • Water-efficient showers

Policies

Check-in

Check-in start time: 4:00 PM; check-in end time: midnight
Minimum check-in age - 21

Check-out

Check-out before 11:00 AM

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • Pets: USD 125.00 per accommodation, per stay, plus a deposit of USD 125.00 per stay
  • Only dogs are allowed
  • Maximum 2 (weight limit: 100 lb per pet)
  • Pets cannot be left unattended
    • Service animals are exempt from fees.

Children and extra beds

  • Children are welcome.
  • Rollaway/extra beds are not available.
  • Cots (infant beds) are not available.

Payment types at the property

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for full breakfast: approximately USD 5.00 to 30.00 per person
  • Valet parking fee: USD 62.00 per night (in/out privileges)
  • Pet deposit: USD 125.00 per stay
  • Pet fee: USD 125.00 per accommodation, per stay
  • Service animals are exempt from fees

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

This property is managed by a professional host. The provision of housing is linked to their trade, business or profession.
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and debit cards; cash is not accepted
This property has outdoor spaces, such as balconies, patios and terraces, which may not be suitable for children; if you have any concerns, we recommend contacting the property prior to your arrival to confirm that they can accommodate you in a suitable room
This property affirms that it follows the cleaning and disinfection practices of Commitment to Clean (Marriott)
Front desk staff will greet guests on arrival at the property.
If you cancel your booking, you'll be subject to the host's cancellation policy. In accordance with EU regulations about consumer rights, property booking services are not subject to the right of withdrawal.

Property is also known as

The Trade, Autograph Collection Hotel
The Trade, Autograph Collection Milwaukee
The Trade, Autograph Collection Hotel Milwaukee

The Trade, Autograph Collection Reviews

Reviews

9.4

Exceptional

Rating 10 - Excellent. 421 out of 505 reviews
Rating 8 - Good. 43 out of 505 reviews
Rating 6 - Okay. 23 out of 505 reviews
Rating 4 - Poor. 7 out of 505 reviews
Rating 2 - Terrible. 11 out of 505 reviews

9.8/10

Cleanliness

9.6/10

Staff & service

9.4/10

Amenities

9.8/10

Property conditions & facilities

9.6/10

Eco-friendliness

Reviews

10/10 Excellent

Brittany

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Sep 2025

10/10 Excellent

Robin

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Nice hotel. Will return in the future
Stayed 1 night in Sep 2025

10/10 Excellent

Martha

Liked: Cleanliness, staff & service, property conditions & facilities
Will visit again
Stayed 2 nights in Aug 2025

10/10 Excellent

Suzanne

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Sep 2025

10/10 Excellent

Donald

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Sep 2025

10/10 Excellent

Thaddeus

Stayed 1 night in Sep 2025

10/10 Excellent

Brandon

Stayed 1 night in Aug 2025

10/10 Excellent

kevin

Stayed 2 nights in Aug 2025

10/10 Excellent

Katherine

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 1 night in Aug 2025

10/10 Excellent

Diana

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great place to stay for concert at Fiserve arena
Stayed 1 night in Aug 2025

10/10 Excellent

Verified traveller

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Aug 2025

10/10 Excellent

Colton

Stayed 1 night in Aug 2025

8/10 Good

Robert

Travelled with partner
Liked: Cleanliness, staff & service, property conditions & facilities
Very nice property. Good staff, nice bar and restaurant options
Stayed 1 night in Aug 2025

10/10 Excellent

Patrick

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Aug 2025

10/10 Excellent

Luis Eduardo, brookfield

Stayed 1 night in Aug 2025

8/10 Good

Malcolm

Travelled with family
Liked: Staff & service
Disliked: Amenities
Nice overall appeal - liked the different design of the place from normal hotels - which drew me to it. We stayed in room 548 with a balcony. For an upscale hotel at this price point, it could have used better furnishings - the mismatched clearance level furniture didn't fit. Crazy lighting design - with extension cords running across the room. We had a room with a balcony, with a great view of Milwaukee - but all the windows were smeared and dirty - and the furnishings on the patio were just as bad as the interior.
Stayed 3 nights in Aug 2025

10/10 Excellent

JULIEANNE

Business traveller, Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Incredible spot.

Super nice place. Great corner suite. Spacious with tons of accommodations. Great food. Incredible ambiance.
Stayed 1 night in Aug 2025

8/10 Good

Paul

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities
It was quiet enough, the room was clean but there was an invasion of fruit flies that was somewhat unusual and annoying.
Stayed 1 night in Aug 2025

10/10 Excellent

Amber

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
This was not only the most enjoyable guest experience we’ve had in Milwaukee to date it was the best sleep! I’ve never had such a quiet guest room despite how very busy the hotel was, so full of guests! We will absolutely stay again!
Stayed 2 nights in Aug 2025

10/10 Excellent

Marshall

Travelled with partner, Travelled with group
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Wonderful Hotel.
Stayed 2 nights in Aug 2025

10/10 Excellent

Nemea, Morris Plains

Stayed 1 night in Aug 2025

10/10 Excellent

Terra

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Amazing area and amazing rooms. Excellent food options in the hotel and valet parking was a breeze. Upon check-in, youre given a token for a free flagship beer from their bar. Right across from the Fiserv and other local restaurants The miss for me is that the AC is locked at a certain degree. Being perimenopausal, i did not sleep well because it was too warm.
Stayed 1 night in Aug 2025

10/10 Excellent

Susan

Travelled with group
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location
Stayed 1 night in Jul 2025

10/10 Excellent

Justin

Travelled with group
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Great Location.

Stayed 1 night in Jul 2025

8/10 Good

james

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Thanks
Stayed 2 nights in Jul 2025