Floren Hotel

5.0 star property

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Front of property
Deluxe Terrace | 1 bedroom, premium bedding, down duvets, pillow-top beds
Suite | 1 bedroom, premium bedding, down duvets, pillow-top beds
Free daily buffet breakfast
Deluxe Terrace | Terrace/patio

Reviews

9.4 out of 10
Exceptional

Popular amenities

  • Bar
  • Parking available
  • Room service
  • Laundry

Explore the area

View in a map
17 Via Panzani, Florence, FI, 50123
  • Place, Piazza di Santa Maria Novella
    ‪2 min walk‬
  • Place, Cathedral of Santa Maria del Fiore
    ‪5 min walk‬
  • Place, Ponte Vecchio
    ‪6 min walk‬
  • Airport, Florence (FLR-Peretola)
    ‪13 min drive‬

Room options

Classic Room

9.8 out of 10
Exceptional
(24 reviews)
  • 20 sq m
  • Sleeps 2
  • 1 King Bed

Business Room

  • Sleeps 1
  • 1 Queen Bed

Deluxe Room

8.8 out of 10
Excellent
(3 reviews)
  • 25 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

Junior Suite

9.0 out of 10
Wonderful
(4 reviews)
  • 30 sq m
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed and 1 Single Sofa Bed

Deluxe Suite

  • 40 sq m
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed and 1 Queen Sofa Bed

Suite

  • 33 sq m
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed and 1 Queen Sofa Bed

Deluxe Terrace

7.0 out of 10
Good
(2 reviews)
  • Sleeps 2
  • 1 Queen Bed

Similar properties

About this property

Floren Hotel

Luxury hotel with free breakfast and 24-hour front desk
Along with a restaurant, this smoke-free hotel has a bar/lounge and a snack bar/deli. Free buffet breakfast, free WiFi in public areas and a free manager's reception are also provided. Other amenities include a coffee shop/cafe, valet parking and coffee/tea in a common area. Change of towels is available on request
Floren Hotel offers 33 air-conditioned accommodations with minibars and laptop-compatible safes. Pillowtop beds feature down duvets and premium bedding. A pillow menu is available. 43-inch Smart televisions come with satellite channels.

Bathrooms include a shower with a rainfall showerhead, bathrobes, slippers and bidets. Guests can surf the web using the complimentary wireless Internet access (speed: 100+ Mbps (good for 1–2 people or up to 6 devices)). Additionally, rooms include espresso makers and complimentary bottles of water. Change of towels and change of bedsheets can be requested. A nightly turndown service is provided and housekeeping is offered on a daily basis.

During your stay at Floren Hotel, you're just a quick walk from Cathedral of Santa Maria del Fiore. Free breakfast, free WiFi in public areas and a free manager's reception are available.
  • Free buffet breakfast served daily
  • Free Wi-Fi (speed: 100+ Mbps (good for 1–2 people or up to 6 devices))
  • Options for a bite to eat or a relaxing drink include a coffee shop, a restaurant and a bar/lounge
  • Valet parking available for a fee
  • Services include dry cleaning/laundry, a concierge and tour or ticket assistance
  • Steps from Piazza di Santa Maria Novella and 5 minutes on foot from Cathedral of Santa Maria del Fiore
Along with a restaurant and a coffee shop/cafe, there's a snack bar/deli on site. You can enjoy a drink at the bar/lounge. Free breakfast is served daily, and guests can also enjoy a free nightly manager's reception. A computer station is on site and WiFi is free in public spaces.

Multilingual staff, tour/ticket assistance, and coffee/tea in common area are also featured at the luxury Floren Hotel. Parking is available for a fee. A complete renovation of Floren Hotel was completed in June 2024.

This 5-star Florence hotel is smoke free.

Guests are served a free buffet breakfast daily from 7:00 AM to 11:00 AM. The hotel hosts a free manager's reception daily.
Floren Hotel has a restaurant on site.
Late-night fare is available from 24-hour room service.
A hosted evening meal is available for a surcharge daily.

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • In-room WiFi speed: 100+ Mbps (good for 1–2 people or up to 6 devices)
  • Available in some public areas: Free WiFi

Parking and transport

  • Valet parking on site (EUR 50 per day; includes in/out privileges)

Food and drink

  • Free buffet breakfast available daily 7:00 AM to 11:00 AM
  • A bar/lounge
  • A coffee shop/cafe
  • A restaurant
  • Coffee and tea in common areas
  • Free daily manager's reception
  • Hosted evening meal available daily for a fee of EUR 120
  • Snack bar/deli

Family friendly

  • Snack bar/deli
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Guidebooks
  • Luggage storage

Guest services

  • Change of bedsheets (on request)
  • Change of towels on request
  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Tour and ticket assistance
  • Turndown service

Business services

  • Computer station
  • Meeting room

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Bathroom emergency pull cord
  • Hardwood flooring in room
  • Lift (73 centimetre wide door)
  • Smooth flooring in public areas
  • Stair-free path to entrance
  • Well-lit path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible path to lift
  • Wheelchair-accessible registration desk (90 centimetre high)
  • Wheelchair-accessible restaurant

More

  • 7 floors
  • Banquet hall
  • Built in 1200
  • Renovated entire property - June 2024
  • Smoke-free property
  • Traditional architecture

Room amenities

Bedroom

  • Blackout drapes
  • Down comforter
  • Pillow menu
  • Pillowtop mattress
  • Premium bedding

Bathroom

  • Bidet
  • Dressing gowns
  • Hair dryer
  • Private bathroom
  • Rainfall showerhead
  • Shampoo
  • Shower
  • Slippers
  • Soap
  • Toilet paper
  • Toothbrush and toothpaste (on request)
  • Towels provided

Entertainment

  • 43-inch smart TV with satellite channels

Food and drink

  • 24-hour room service
  • Coffee/tea maker
  • Electric kettle
  • Espresso maker
  • Free bottled water
  • Meal delivery service
  • Minibar
  • Restaurant dining guides

More

  • 4G smartphone data speed
  • Air conditioning
  • Electrical adapters
  • Heating
  • Laptop-compatible safe
  • Smartphone
  • Soundproofed rooms
  • Unlimited free smartphone calls
  • Unlimited smartphone data usage

Policies

Check-in

Check-in start time: 3:00 PM; check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Minimum check-in age - 18

Check-out

Check-out before noon
Late check-out subject to availability
A late check-out fee will be charged

Special check-in instructions

Front desk staff will greet guests on arrival at the property

Access methods

Staffed front desk

Pets

  • No pets allowed

Children and extra beds

  • Children are welcome.
  • Rollaway/extra beds are not available.

Payment types at the property

Important information

Fees

Guests will be asked to pay the following charges at the property:

  • A tax is imposed by the city: EUR 8 per person, per night, up to 7 nights

We've listed all charges provided to us by the property.

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Valet parking fee: EUR 50 per day (in/out privileges)
  • Early check-in is available for a fee (subject to availability)
  • Late check-out is available for a fee (subject to availability)
  • Hosted evening meal: EUR 120

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

This property is managed by a professional host. The provision of housing is linked to their trade, business or profession.
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and cash
Front desk staff will greet guests on arrival at the property.
If you cancel your booking, you'll be subject to the host's cancellation policy. In accordance with EU regulations about consumer rights, property booking services are not subject to the right of withdrawal.

We should mention

  • All guests (including children) need to be present at check-in to show their government-issued photo ID or passport.
  • On-site cash transactions can't exceed EUR 5000, due to national regulations. For more details, please contact the property using information in the booking confirmation.

National rating

This property has received its official star rating from the local rating authority.

Property is also known as

Floren Hotel Hotel
Floren Luxury Hotel
Floren Hotel Florence
Floren Hotel Hotel Florence

Reviews

Floren Hotel Reviews

9.4

Exceptional

9.8/10

Cleanliness

9.6/10

Staff & service

9.4/10

Amenities

9.6/10

Property conditions & facilities

9.4/10

Eco-friendliness
Rating 10 - Excellent. 155 out of 201 reviews
Rating 8 - Good. 32 out of 201 reviews
Rating 6 - Okay. 5 out of 201 reviews
Rating 4 - Poor. 5 out of 201 reviews
Rating 2 - Terrible. 4 out of 201 reviews

Reviews

10/10 Excellent

Hua

Liked: Cleanliness, staff & service, property conditions & facilities
Room was very comfortable
Stayed 4 nights in Aug 2025

4/10 Poor

michael

Liked: Cleanliness, property conditions & facilities
Not what you expect for a 5-star. The young woman cleaning the rooms and the young man serving breakfast were wonderful; the woman with glasses at the front desk somehow made the whole experience feel cheap and dirty. The room was tiny.
Stayed 1 night in Jul 2025

10/10 Excellent

Kim

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We had an amazing stay at Floren. It was extremely well located and very comfortably appointed. Their breakfast was superb and the bar well stocked. The room was excellent and had all the amenities. We will return for sure.
Stayed 2 nights in Aug 2025

10/10 Excellent

Nour

Stayed 3 nights in Aug 2025

10/10 Excellent

Babak

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very nice hotel. Very close to train station. Room was like brand new and modern, 5 star. Great breakfast. Made to order cappuccino. Turn down service, gift on arrival, turn down gift, free water, fully equipped room, slippers, etc. kind and friendly staff. Very well priced.
Stayed 1 night in Aug 2025

10/10 Excellent

Warren

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 6 nights in Jul 2025

10/10 Excellent

Berto

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great hotel and staff! Location is great and close to the train station - 5 minute walk. The daily breakfast menu + buffet that is included within your day was one of the best I've ever had. The cappuccino included with breakfast was also exceptional. We also had dinner one night at the hotel restaurant Osmo Cucina and it was excellent - we did the Chef 5 course meal. The food and service, was Michelin Star worthy and the Chef Marco even came out at the end to talk to us and ensure we enjoyed the meal. Without a doubt, on our next visit to Florence, we will stay again at the Floren Hotel.
Stayed 4 nights in Jul 2025

10/10 Excellent

Camille

Travelled with family
Liked: Cleanliness, amenities, property conditions & facilities
Staff was professional and friendly. Rooms were comfortable and clean.
Stayed 2 nights in Jul 2025

8/10 Good

Robert, Chicago

Travelled with partner
Liked: Cleanliness, amenities, property conditions & facilities
Good location. The suite wasn’t really a suite- just a normal room.
Stayed 3 nights in Jul 2025

10/10 Excellent

Daniel

Travelled with family, Travelled with partner
Liked: Cleanliness, amenities, property conditions & facilities
Very comfortable and convenient to all the major sites in Florence.
Stayed 3 nights in Jul 2025

8/10 Good

Paula Sarah, Montréal

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very nice staff and great breakfast. Clean and nice, rooms are small but nice.
Stayed 3 nights in Jul 2025

10/10 Excellent

Irina

Travelled with family
Liked: Cleanliness, amenities, property conditions & facilities
Amazing and beautiful boutique hotel. Very classy and clean with wonderful amenities. Wonderful staff specially Ludovico Meloni and Claudia Corti were just amazing. Ludovico always asked if we needed anything if he can help us with anything. Great food specially the breakfast was amazing. They make their own candy to die for. Will be back very soon.
Stayed 3 nights in Jul 2025

10/10 Excellent

Matthew

Travelled with family and small children
Liked: Cleanliness, amenities, property conditions & facilities
Very clean and comfortable with great service and a wonderful restaurant. We’ll be back next time we visit Florence.
Stayed 4 nights in Jun 2025

10/10 Excellent

Prashanth

Stayed 3 nights in Jun 2025

10/10 Excellent

Demetrios

Stayed 5 nights in Jun 2025

8/10 Good

Quillan

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 1 night in Jun 2025

8/10 Good

Alicia

Liked: Cleanliness
Stayed 3 nights in Jun 2025

10/10 Excellent

Jeffrey, Woodinville

Travelled with partner
Liked: Cleanliness, amenities, property conditions & facilities
Incredible property. The room was beautiful, great location and the staff was wonderful.
Stayed 1 night in Jun 2025

10/10 Excellent

Wendy

Liked: Cleanliness, amenities, property conditions & facilities
We really enjoyed our stay at the Floren Hotel, Florence. Great location, close to railway station, restaurants, shops. 5 mins walk to Duomo. The hotel staff were friendly and professional. The restaurant was very good and the breakfast selection was excellent with a choice of continental or cooked to order. Bedroom was clean and good size, with nice bed linen, coffee machine & kettle, efficient air con. Bathroom was great with large walk in shower. Overall we had a great time and would stay at this hotel again
Stayed 5 nights in Jun 2025

10/10 Excellent

STANLEY

Travelled with family
Liked: Cleanliness, amenities, property conditions & facilities
Great service, great rooms, and close to everything. Highly recommend.
Stayed 3 nights in Jun 2025

10/10 Excellent

Elizabeth

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in May 2025

8/10 Good

Jacob

It was nice and updated but the room had an interesting smell
Stayed 2 nights in May 2025

8/10 Good

Mark

Travelled with partner
Liked: Cleanliness
All good . Good location for the major sites of interest.
Stayed 3 nights in May 2025

10/10 Excellent

Marcelo

Stayed 1 night in May 2025

10/10 Excellent

Michael

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in May 2025